After the Web, What's Next?
Posted by: Admin
The September issue of Wired has an interesting cover story called The Web is Dead. Long Live the Internet. According to the authors, we are now living in a post-HTML, apps-dominated environment, and they describe this as "one of the most important shifts in the digital world" over the past few years.
A number of reference publishers have already started to respond, focusing less on creating new reference databases and more on new ways to push content out to users. Britannica Mobile, EBSCOhost Mobile, and Gale's AccessMyLibrary are just a few examples. It's all about discovery.